Digital Marketing

Earning your place on Google – whether through organic SEO or paid digital marketing campaigns – is no small feat. Our Wilmington NC digital marketing agency has the experience and unwavering commitment to deliver results that move the needle.

As a certified Google Partner, we don’t just understand the intricate workings of search engine optimization (SEO) and pay-per-click (PPC) campaigns, we’ve earned Google’s trust. Our Google Ads specialists have the skills and experience to help you dominate the digital marketplace.

Ready to make leads flow in like never before?  With over two decades of expertise, we’re one of Wilmington’s trusted leaders. Let us craft a formidable digital marketing strategy that turns potential into profit, ensuring a steady stream of leads in record time.

“Simply the best!!! I have worked with several online marketing firms over the last 10 years and was disappointed. This year I hired WordwrightWeb and they delivered! With their approach to ad-words, google business and other recommendations, I added 20% to my sales last year. I would recommended the to anyone who wants to get results, build a great website, increase sales and make an impact on their business success.”

-Matthew S.

Maximizing PPC Success: Google Ads Specialists

Is your Google Ads (previously known as Google AdWords) Campaign draining your budget with little results? Do you dream of dominating Google’s top search results for the terms most relevant to your business? If you answered yes, you’re not alone – and our Google Ads specialists are here to provide the solution.

As a business owner/manager, your plate is overflowing with tasks and responsibilities. Mastering the intricacies of search engine marketing and meticulously managing your pay-per-click campaigns on a daily basis may feel like an impossible feat. Consequently, a significant portion of your digital marketing budget may be vanishing into thin air.

Our Wilmington, NC digital marketing agency brings the time, experience, and expertise required to craft and manage your Google Ads campaign effectively.  Our mission is simple: turn your investment into a thriving business. Harness the potential of smart digital marketing strategies and watch your ROI soar. Your path to business growth begins with us.

What is Google Ads and How Can It Benefit Your Small Business?

Say goodbye to haphazard marketing strategies, thanks to Google Ads- a dynamic, precision-focused tool that has revolutionized advertising online. At its core, Google Ads is Google’s powerful pay-per-click (PPC) advertising program, tailored to help you reach your target audience with pinpoint accuracy.

Here’s how it works: Google Ads allows you to connect with online shoppers by strategically selecting keywords that align with your advertising message. The beauty of this system lies in its efficiency. Your ad can potentially appear thousands of times, but you’re only charged when a user clicks on it. This level of precision not only enables you to reach your desired audience effectively but also provides comprehensive tracking capabilities to gauge the success of your campaigns. In short, Google Ads is your key to targeted, trackable marketing excellence to grow your small business.

Digital Marketing Wilmington NC - Google Search Page

Pay-Per-Click (PPC)  vs. Search Engine Optimization (SEO)

Many business owners tear their hair out trying to decide whether to focus on Search Engine Optimization (SEO) or Pay-Per-Click (PPC) campaigns. Both are effective and can be used together as part of an overall search engine marketing strategy. A successful SEO campaign sends free visitors to your website, whereas you must pay for those visiting as a result of your Google Ads campaign. The disadvantage of SEO is that it can take many months before you see results, while a PPC campaign can begin sending visitors to you in minutes.

Digital Marketing Wilmington NC

Google Ads Campaign Management

While Google Ads is a great way to get your message seen by those actively seeking your products or services, it can be ineffective and costly if not done properly. It requires research, testing, and close monitoring to be effective and make money for your business. There are also the continual Google changes and updates that must be understood in order to improve the effectiveness of your pay-per-click campaign.

Our Google Ads specialists manage your campaign on a daily basis and make the necessary changes and tweaks to ensure effective PPC campaign management. We begin with a consultation to better understand your business, message and the customers you want to target. We then create a plan based upon your goals, our research, and an in-depth understanding of the tools and strategies available. We keep you in the loop throughout the entire process and provide quarterly reports containing performance, an explanation of relevant data and strategies moving forward.

Bing Ads Campaign Management

While Google reigns supreme in the world of search engines, there’s a wealth of untapped potential waiting to be discovered on Bing and Yahoo.  These platforms cater to their own unique and dedicated user base, making it essential to expand your digital advertising horizons.

Here’s the scoop: When you advertise with Bing Ads, you’re not just reaching Bing users.  Yahoo’s search engine is now powered by Bing, giving you access to millions of unique users in the US alone.  If your business has national ambitions, dismissing such a vast pool of potential customers would be a missed opportunity you can’t afford.

True, Bing’s PPC ads may generate less traffic compared to Google, but they serve as a valuable complement to your existing Google Ads campaigns.  At WordwrightWeb, we specialize in managing Bing and Yahoo PPC advertising campaigns.  Our mission is to ensure you make the most of your advertising budget, leveraging these platforms to their full potential.

Your Wilmington NC Digital Marketing Agency!

In the intricate landscape of digital marketing, numerous factors come into play, from your budget to the competitive nature of your industry. These elements shape the strategies that will drive your business forward. Whether that’s through PPC, SEO, or a strategic blend of both. Our digital marketing agency in Wilmington, NC is committed to decoding your specific needs to pinpoint the approach that will propel you to success.

Ready to elevate your online visibility and seize the untapped opportunities? Reach out to us today at (910) 452-6345 or send us a message to set up a free consultation. Your path to digital triumph begins here!