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Pinterest - No More Excuses to Not Have Great Ideas for Any Situation

December 11, 2013 | Category: Online Conversation | By: Administrator

  Pinterest - No More Excuses to Not Have Great Ideas for Any Situation   Everyone has seen, if not heard of Pinterest. If you haven't, go take a look https://www.pinterest.com/. I’ll see you back here in maybe an hour...or two...or three possibly. Pinterest is a somewhat new, big game Social Media marketing tool that has had everyone glued to their seats sin...

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Client Tracking - It's Easy & Profitable

August 23, 2013 | Category: Random | By: Steve

Client Tracking - It's Easy and Profitable Where do your customers come from? That is a large, looming question that sounds simple enough to answer, but most business owners cannot answer it with any level of certainty. Understanding where your clients and customers are coming from is essential to making the best financial decisions about your marketing dollars. Knowing where you c...

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What NOT to web, part deux

June 7, 2013 | Category: Getting Creative | By: Hillary

What NOT to web, part deux Editor's note: We tried to spare you from more ranting and raving. Really we did. But Hillary tied herself to the mainframe and threatened to start singing “Kumbaya” if we didn't let her finish what she started last issue. Have you ever heard her sing? Trust us – you’d cave, too.     Yeesh. My co-workers a...

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What NOT to web

May 16, 2013 | Category: Getting Creative | By: Hillary

What NOT to web We know we send you a lot of articles on improving your online presence. They’re usually a cheery blend of pointers, theory and friendly advice. Well, this issue’s going to be different. I’m in a crabby mood, durn it, and I’m writing a curmudgeonly column. So there. (We’re friends. We can share our true feelings, right?) So here are som...

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When is it time for a website makeover?

May 1, 2013 | Category: Getting Creative | By: Hillary

When is it time for a website makeover? Not too long ago, storefronts were primarily a real, tangible thing. If you wanted folks to learn more about your business, or if a competitor moved into the neighborhood, chances are one of the first things you would consider is increasing your foot traffic by improving your shop’s curb appeal. You might change your window display, or fres...

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Blog your way into the hearts and minds of your customers

March 11, 2013 | Category: Search Engine Optimization | By: Steve

Blog your way into the hearts and minds of your customers Blogs, blogs, blogs: Everyone has a blog these days and no subject matter seems untouched. But what does a blog have to do with your business? How could a blog possibly impact the success of your business? Take a moment to read through these potential benefits, and you may look at blogging in an entirely different light. Boo...

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Is your website annoying mobile phone users

January 25, 2013 | Category: Getting Creative | By: Jon

Is your website annoying mobile phone users? While running your business, you tend to go out of your way to NOT annoy your customers. You may be doing everything right yourself, and your staff may have wonderful customer service skills, but what about your website? Have you ever looked at your website on a mobile phone? If your website is not mobile-phone friendly, it is providing poor...

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How important are Bing and Yahoo to your internet marketing?

December 7, 2012 | Category: Search Engine Optimization | By: Steve

How important are Bing and Yahoo to your internet marketing? “Just Google it!” Google is synonymous with finding things on the internet. It is certainly the big dog of search engines, but what about the other pups? Bing and Yahoo are also widely used by millions of people to find what they need online. What does this mean for your business? Are Bing and Yahoo important enou...

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Fast and loose with the language

October 31, 2012 | Category: Random | By: Michael Byrd

Fast and loose with the language It's a slow Saturday afternoon and the Word Snob, Yours Truly, or "I," as the writer of these words might refer to himself if not for his love of the more pompous but less appropriate "third person perspective," is awaiting the upcoming running of tonight's NASCAR race. It will be shown not on the Speed Channel or ESPN but on...

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Harnessing the power of e-newsletters

October 11, 2012 | Category: Random | By: Steve

Harnessing the power of e-newsletters Those pesky e-newsletters that add to your already overflowing inbox can seem like a nuisance (except for this one of course). Why are there so many? Why do they keep coming? They must be working for someone. Of the many that find their way into your inbox, there are probably one or two that you do read and that’s why they keep coming. Executed co...

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